1 bagel a week. Subscribe now.
Bagel #2 11/26

Tennis Players Get the Short End of the Racket

— Tennis players receive the smallest share of total revenues compared to other major sports.
Tennis Players Get the Short End of the Racket
  • Tennis pros take home the smallest slice of the pie among all major sports. Tennis players take home a mere 17.5% of the sport’s $2.2 billion annual revenue — the lowest share across all major sports. On the other hand, NFL players earn 47%, NBA players take home 50%, and Premier League stars receive a whopping 61% of the total revenue earned by the sport.

  • It’s a broken system. Unlike the NFL or the NBA, tennis lacks a unified governing body. The Grand Slams govern themselves, the ITF governs the Olympics and the Davis Cup, and the ATP manages other tournaments. Tournaments are left to fend for themselves, without the financial support of a centralized support.

  • No employee benefits, just costs. Professional players in sports like basketball, football, and baseball are considered employees; this guarantees them certain rights like healthcare insurance, pension, among others. Tennis players, however, are considered independent contractors, not employees. This means no healthcare, no pension, and no labor protections. While players can decide their own schedules, they must also bear the financial burden of travel, housing, healthcare, and training.

  • There’s no Collective Bargaining Agreement in tennis. Leagues like the NBA and the NFL also negotiate Collective Bargaining Agreements (CBAs) through powerful player unions. These agreements help ensure fair compensation for the players. Tennis? No labor protection, no CBAs, and therefore, poor financial outcomes for the players. All of this results in an economic model that can only support tennis’s top stars, while the majority of players struggle.

The Bagel Report

Sports executives call each bagel a "morning must-read". Subscribe and find out why.

Subscribe
Subscribe graph

Past Bagels

See our previous newsletters
Bagel #12 3/20

The Super Bowl remains must-watch TV, while the Oscars' decline continues

— This year, the Super Bowl drew an estimated audience of 127.7 million viewers, the largest audience for a Super Bowl in TV history. Meanwhile, the Oscars viewership has shown a general decreasing trend over the last two and a half decades. In 2000, almost 50 million people tuned in to watch the Oscars. This year? Less than 20 million.
The Super Bowl remains must-watch TV, while the Oscars' decline continues
Bagel #11 3/16

Tom Brady is the highest-paid sports media personality in America

— Stephen A. Smith’s new 5-year $100M deal with ESPN puts him at No. 3 among the highest-paid sports media personalities in America. Shaq and Charles Barkley are in the mix too with big TNT contracts. But no one comes close to Tom Brady—his $37.5M annual salary with Fox is in a league of its own.
Tom Brady is the highest-paid sports media personality in America
Bagel #9 3/12

Polymarket makes waves in the sports market

— The prediction market sees $348 million in sports trade volumes in December, a big gain from the $66 million it saw in October. Polymarket eyes sports and crypto as its two key categories of expansion as it looks to reduce its reliance on the 4 year cycle of politics.
Polymarket makes waves in the sports market
Bagel #8 3/4

The NFL Salary Cap reaches all-time high in 2025

— The NFL Salary Cap per team has increased from $224.8 million in 2023 to $279.2 million today, the largest 2-year increase ever.
The NFL Salary Cap reaches all-time high in 2025
Bagel #7 3/2

Lakers vs. Mavericks Delivers Blockbuster TV Ratings

— Luka and LeBron’s Lakers vs. Mavs averaged 2.5M viewers, the highest NBA audience on cable since Opening Night.
Lakers vs. Mavericks Delivers Blockbuster TV Ratings

The Bagel Report

Sports executives call each bagel a "morning must-read". Subscribe and find out why.

Subscribe
Subscribe graph